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What is Cited
Create your first brand
Understanding your first report
Configure competitors
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Concepts

Methodology

Which LLMs we track and why
How we generate queries
How we extract mentions and sentiment
Refresh cadence and pipeline schedule
Data freshness and statistical confidence
What we don't do and why

Playbooks

Improve your Perplexity citations
Win editorial coverage that LLMs cite
Fix your llms.txt and robots.txt
Write content that gets cited
Close competitor gaps in AI search

Glossary

Changelog

Changelog
2026 Changelog

Platform behavior

How ChatGPT search works

How ChatGPT retrieves, ranks, and cites sources in AI-generated answers — and what it means for brand visibility.

Invite your team How Perplexity ranks sources

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