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Your Cited dashboard shows how your brand appears across AI-generated answers, broken down by platform, metric, and prompt type. This page explains each section and what to look for first.

Dashboard sections

Your dashboard is organized into five main views:
  • Overview — headline metrics at a glance, trend charts, competitive snapshot, and a summary of your biggest wins and gaps.
  • AI Platforms — per-platform breakdown showing how your brand performs on ChatGPT, Perplexity, Gemini, Claude, and Grok individually.
  • Prompt Intelligence — your prompt library grouped by intent type, with per-prompt visibility data showing exactly which questions your brand appears in and which it does not.
  • Competitorsshare of voice against your tracked competitors, head-to-head comparisons, and gap analysis.
  • Citations — which sources AI platforms cite when discussing your category, and which publications represent the highest-value PR targets.

What to look at first

  1. Your overall mention rate. This is the single most important number on the dashboard. It tells you what percentage of tracked prompts result in an AI answer that names your brand. If it is under 20%, your brand is largely invisible in AI search, and everything else is noise until you address that. See Mention rate for details.
  2. Per-platform breakdown. Are you being mentioned on ChatGPT but not on Perplexity? Different platforms pull from different source pools and rank content differently. A gap on one platform usually points to a specific content or authority issue. The platform concept pages explain what each engine prioritizes.
  3. Your top 3 gaps. These are prompts where competitors appear in the AI answer but you do not. Gaps are your fastest wins — they tell you exactly which questions to target with new or improved content. See Close competitor gaps in AI search for the step-by-step playbook.
  4. Your top citation sources. The Citations view shows which websites and publications AI platforms reference when answering questions in your category. If Perplexity consistently cites a specific review site or trade publication, getting mentioned there directly improves your AI visibility. See Win editorial coverage that LLMs cite.

Metrics you will see

MetricWhat it measuresLearn more
Mention ratePercentage of prompts where your brand is namedMention rate
Share of voiceYour mentions relative to competitorsShare of voice
Average positionWhere you typically appear in citation listsAverage position
SentimentWhether AI characterizes your brand positively, neutrally, or negativelySentiment
Citation ratePercentage of answers that link directly to your domainCitation rate

What good looks like

For most newly-onboarded brands, mention rate starts somewhere between 15% and 35%. This is normal. If you are above 50% on day one, you are in strong shape. If you are below 10%, there is significant work to do — but the data tells you exactly where to start. Benchmarks vary heavily by category and prompt mix. A well-known consumer brand will naturally have higher mention rates on broad prompts than a niche B2B tool. The numbers that matter most are your trends over time and your position relative to direct competitors, not absolute scores in isolation. See Mention rate for detailed benchmark ranges by category.

Next step

Configure competitors to unlock share of voice and gap analysis — the most actionable parts of your dashboard.